SAN FRANCISCO BAY AREA

California is where the flagship chapter of They See Blue was founded in 2018.

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They See Blue was formed in the CA Silicon Valley in August 2018, just before the November 2018 US mid-term elections.  Despite the short time, our laser-focused strategy was to help flip three nearest Republican-held House seats (CA-10, CA-21, CA-22) by energizing the Desi vote in favor of Democrats.  Despite no prior political activism experience, we were able to organize rapidly and make a tangible, positive impact:

  • Rapidly grew our membership to nearly 200+ Desis and built alliances with other grassroots groups

  • Held fundraisers for all three Democratic candidates and raised nearly $60,000

  • Established direct relationships with campaigns to get filtered lists of voters to do targeted outreach to Desis  (e.g. made phone calls, traveled to the districts to do door-to-door knocking, sponsored political ads on local Desi radio stations)

  • Helped flip CA-10 and CA-21 in narrow victories (CA-22 was a much narrower loss than predicted by experts)